MARBLE HALL – A 25 year-old woman in Siyabuswa outside Marble Hall refuses to join in the bandwagon of high unemployment rate among youth and has initiated a baking business to make ends meet.
The aspirant businesswoman, Simphiwe Molala, who is currently studying Bachelor of Business Administration through the University of South Africa (UNISA), says she turned her baking hoppy into a business, Yum D’lyts, to empower herself as a young woman.
Simphiwe’s Yum D’lyts, which she started in August 2020, specializes in baking scones and different types of biscuits.
The vibrant young businesswoman says she has forever loved baking and decided to turn her hobby into a venture that can bring her bread on the table.
“Mostly, middle aged women in the working class are my target. They are most loyal customers and have shown a lot of interest in our products,” smiled Simphiwe.
The baking lover says as a long term goal, she continues with broader marketing techniques so that she can increase her footprint, possibly throughout the country.
“My ultimate goal is to sell my products to big businesses throughout South Africa. I am also planning to start my own bakery and employ people with the necessary skills for a baking business. That will also assist in bringing down the high rate of unemployment within our communities,” said Simphiwe.
The upcoming entrepreneur concluded that in the short term, she focuses on growing the business and also add a few more products to the current menu within the next six months.
“Being broke motivated me. I thought my focus would be studying but that is also expensive and added more to my frustrations, hence I turned my hoppy into a business to make ends meet,” said Simphiwe.